[CREATE YOUR OWN NEWSPAPER] Osnovy gazetnogo dela: kratkoe rukovodstvo [i.e. Newspaper Business Basics: Short Manual]. S. Sredinskii.
[CREATE YOUR OWN NEWSPAPER] Osnovy gazetnogo dela: kratkoe rukovodstvo [i.e. Newspaper Business Basics: Short Manual]

[CREATE YOUR OWN NEWSPAPER] Osnovy gazetnogo dela: kratkoe rukovodstvo [i.e. Newspaper Business Basics: Short Manual]

Petrograd: 1-ia Gos. tipografiia, 1918. Item #873

75 pp.: ill., 1 folding ill. loosely inserted. Book: 18x14 cm. Leaf: 24x22,5 cm. In original illustrated wrappers with printed newspaper front page in red.

First and only edition. Extremely rare.

This is the earliest Soviet manual on editing and printing mass periodical that was compiled for the provincial publishers. The book is divided into two sections. The first one is written for editors: explains what kind of text people need and how to arrange articles one by one, how many lines the front article may occupy and where to place advertisements, how to work with readers’ messages sent via postal service, telegraphy, telephone and radio. Separately selected that the provincial publisher needs to focus on cleaning up any typographical errors before the manuscript is typeset - and what proofreading symbols he should use. The book contains a double-page illustration that shows how the text looks with these symbols.

The second section features an instruction on how to organize a print shop, what types existed, how the Russian letter case looked like and how to highlight headlines. The folding leaf shows three examples of how newspaper titles may be designed. Two pictures of the linotype machine and rotary printing press are included with description of their working process. Finally, this textbook shortly explains how to organize a subscription and when to sell newspaper copies. At the end of this
book, the Сharter of the Union of Soviet Journalists is printed. Interesting that the printing process underwent a lot of changes, but proofreading symbols have mainly stayed the same.

Only paper copy located in Yale University.

Price: $950.00

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